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Infiniti Retail Ltd.


About The Organization

Infiniti Retail Ltd. is recognized among India's Best Companies to Work For 2020. Every year, Great Place to Work® identifies India's 100 Best Companies to Work For (with employee strength more than 500) through an objective and rigorous workplace culture assessment process. Infiniti Retail Ltd. (Croma) has almost become synonyms for all electronics needs, with its tech-savvy staff, product range, online presence, and the will to help customers. Croma is India’s first retailer to provide a seamless ‘omni’ shopping experience through its stores, eCommerce website, and the mobile App.

Company size 4774 Employees


Why Infiniti Retail Ltd. is a Great Place to Work?

Infiniti Retail Ltd. has successfully created a Great Place to Work FOR ALL their employees as they have excelled on the 5 dimensions that are a hallmark of a High-Trust, High-Performance Culture™ – Credibility, Respect, Fairness, Pride and Camaraderie. Great Place to Work® is considered the ‘Gold Standard’ in workplace culture assessment and recognition. As a Great Place to Work-Certified™ organization, Infiniti Retail Ltd. became eligible to be considered among 'India's Best Companies to Work For 2020'. Infiniti Retail Ltd. offers a safe, friendly work environment for its employees. Leadership is fair, approachable, and efficient and understands the importance of maintaining a healthy work-life balance. The organization has a good brand name which instills a sense of pride in employees working here.

Recognitions awarded by Great Place to Work®

Click here to read more about the evaluation process.

  • Great Place to Work-Certified™ from November 2019 - October 2020. Certified for 4 years in a row!

  • India's Best Companies to Work For 2020. Recognized for 4 years in a row!

  • India's Best Workplaces for Women 2020. Recognized for 2 years in a row!

  • India's Best Workplaces in Retail 2021. Recognized for 4 years in a row!

Best People Practices

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Listening - Collaborating, Innovation

Feedback Loop

Infiniti has an application that allows the store staff to capture details of customers who are leaving the store without purchasing with reasons. The store staff cites reasons for nonpurchase like pricing, model not available, offers, etc. This information flows to the support office where it is analyzed and directed to relevant stakeholders like buying team, merchandising, and operations for action.


Financially Secure

Croma ensured that all employees and contractual staff are paid full salaries for the past 2 months. For staff, they processed advance salary in mid-April so that they can replenish necessities without worrying about finances. Also, a dedicated COVID mediclaim cover for all employees was taken.

Employee Testimonials

The unique thing of this organization is management cares about employees and society.

The best process followed by the organization is the "Town Hall". In which every employee irrespective of the position is been given a chance to raise their genuine concerns, problems, issues with Top management and gets the solution on the spot or will be given a timeline to address the same.