Certification
Great Place To Work® Certification:
The Trusted Benchmark for Workplace Excellence
Talent war is increasing, and so is the demand for a great workplace culture. Great Place To Work® Certification™ is proof that your culture stands out and your employees are the voice behind it. Become the employer of choice - attract talent, boost engagement, and drive growth.
How Certification Works and Why It's Unique?
To apply for Certification, you'll use our employee engagement survey tool, the
Trust Index™ Survey, to ask your employees about their experience at work.
Tested, Scientific Approach
Certification is based on the Great Place To Work Model™, based on 30 years of research into company culture.
Driven by Real Employee Feedback
The employee engagement survey gathers genuine employee feedback, focusing on trust, respect, and camaraderie. Employees' real-life experiences at work determine whether a company earns Certification.
Real-Time Reflection of Your Culture
By continuing to earn Certification year after year, you show your people and job seekers that culture is a key part of your long-term strategy.
Benefits of Certification
01
Accelerate Business Growth
Culture isn't just about people - it's a business advantage.
India's Best Workplaces have delivered 14X returns since 2008–09, outperforming major stock indices by more than 3X. Great workplaces prove that when employees thrive, businesses scale faster, stay resilient, and create lasting value for shareholders.
02
Attract & Retain Top Talent
In today's war for talent, a strong culture is your edge.
At Certified™ workplaces, employees are almost 50% less likely to consider leaving and are more likely to recommend their company to friends and family. Certification gives you a powerful employer brand that helps fill your talent pipeline with people who don't just join - they stay, grow, and go the extra mile.
03
Build Trust & Well-Being at Work
Trust is the foundation of high-performing workplaces.
Employees in Certified organizations report 20% higher confidence in executive leadership and 28% lower levels of burnout. Certification helps you create a workplace where people feel safe, supported, and energized to give their best every day.
04
Spark Innovation with Clear Insights
The ability to adapt and innovate quickly is what sets thriving businesses apart.
But innovation isn't just about speed — it's about direction. Great Place To Work Certification equips you with clear, actionable data to benchmark your culture against the very best and uncover areas for growth. This means your people generate stronger ideas, your teams execute them faster, and your organization becomes more resilient to whatever tomorrow brings.
VOICES OF LEADERSHIP
What Certified Leaders Say
"Great Place To Work certified helps us stand out in the talent market, demonstrating our commitment to creating an exceptional workplace, which aids in recruiting and retaining high-performing employees."
Tanu Kumar
Head HR, Admiral India
"Over the last 15 years, we've used our experience with Great Place To Work® to gather insights and transform on how we communicate, recognize, and grow our people. From townhalls and digitized R&R to AI driven employee grievance chatbots and AI driven Learning Management System, everything we've built stems from the voice of our people. Being certified for 15 consecutive years and three straight years in the Top 25 BFSI in India - reflects not just consistency, but evolution. The Great Place To Work's TRUST Framework isn't just a model - it's a lived reality for our teams across the country."
Chandralekha
CHRO at Ujjivan Small Finance Bank Limited
"Great Place To Work certified helps us stand out in the talent market, demonstrating our commitment to creating an exceptional workplace, which aids in recruiting and retaining high-performing employees."
Tanu Kumar
Head HR, Admiral India
"Over the last 15 years, we've used our experience with Great Place To Work® to gather insights and transform on how we communicate, recognize, and grow our people. From townhalls and digitized R&R to AI driven employee grievance chatbots and AI driven Learning Management System, everything we've built stems from the voice of our people. Being certified for 15 consecutive years and three straight years in the Top 25 BFSI in India - reflects not just consistency, but evolution. The Great Place To Work's TRUST Framework isn't just a model - it's a lived reality for our teams across the country."
Chandralekha
CHRO at Ujjivan Small Finance Bank Limited
Transform Your
Workplace Culture
with Certification
Achieving the Great Place To Work Certification is more than just an award each year, it's proof that your company is a leader in building a thriving, trust-based workplace.
Survey
Powered by our proprietary Trust Index, easily survey your employees using the Great Place To Work Trust Index Survey to better understand your workplace culture.
Insights & Benchmarking
Using data-backed insights, you will be able to make more informed decisions and get a benchmarked view of your organization, creating a thriving culture.
Certification
Great Place To Work Certification evaluates workplace culture from the perspective that matters most - the employee - providing a clear signal to the world about your culture and commitment to employee experience.
Best Workplaces™ Lists
Once Great Place To Work Certified™, companies are automatically eligible for the Best Workplaces lists, earning recognition for the culture you built.
Trusted by India's Leading Organizations
Frequently Asked Questions
Great Place To Work Certification is a recognition award earned by companies that meet specific employee experience benchmarks. It highlights organizations with a positive, engaging workplace culture. Working with Great Place To Work gives you a competitive advantage by providing crucial insight on improving your culture as well as greater brand exposure in the employer market.
Organizations partner with Great Place To Work to understand how effectively their leaders create the conditions for an overwhelmingly positive employee experience. Great Place To Work offers best-in-class data about employee experience, sourced from surveys taken by millions of employees globally. This data offers organizations invaluable insight into how their workers will interact with the workplace and establish benchmarks for working conditions around the world.
The Certification is the gold standard in workplace culture assessment. It helps organizations recruit and retain great talent with the badge that says it all. Great Place To Work gives leaders & organizations the recognition, data and tools to create a consistently and overwhelmingly positive employee experience that fuels financial performance.
Your Certification is valid for 12 months. If your workplace meets participation requirements for our lists, once Certified, your company will be automatically considered for all the Best Workplaces lists that you’re eligible for over the following 12-month period.
The investment is towards participating in the process using the Great Place To Work model & assessment framework and receiving actionable insights from this engagement. The investment will vary depending on the number of employees in an organization. Our team can provide a quote based on a discussion.
No, Certification is earned, not given. It is granted only to organizations that meet specific thresholds, including the minimum participation requirement, achieving at least 70% positive responses in the Trust Index survey while successfully completing the audit on survey responses, and submitting a factual company profile.
To undertake The Great Place To Work assessment and certification, a company should have the employee strength of at least 10 employees in India. Organizations having 10-99 employees must be in existence and operating for over 2 years to be a part of the assessment and certification.
Great Place To Work is the global authority on workplace culture. Organizations around the world partner with Great Place To Work to understand how effectively their leaders create conditions for an overwhelmingly positive employee experience. We offer best-in-class data about employee experience, sourced from research-backed surveys taken by millions of employees globally. This data offers organizations invaluable insight into how their workers will interact with the workplace and establish benchmarks for working conditions around the world.
Learn More About Partnering with Us
Ready to hear what your employees think? Tell us a little about your company, and someone from
our team will get in touch with you.