The Great Place To Work Effect
Trust predicts performance. When leaders build trust, employees thrive, and business performance follows.
The Great Place To Work Effect is the proven relationship between high-trust leadership, exceptional employee experiences, and superior business performance. Built on more than 30 years of Trust Index™ research, it explains why some organizations consistently outperform, and provides a blueprint for creating those results in your organization.
Higher will to stay, when employees experience a high-trust culture
Employees at Best Workplaces experience a 22% lead in innovation opportunities
Employees at Best Workplaces demonstrate 22% higher levels of discretionary effort.
What is the Great Place To Work Effect?
The Great Place To Work Effect is the proven relationship between high-trust leadership and business performance. Great leaders build trust, trust shapes employee experience, experience creates culture, and culture drives performance. This is not a theory. It is a repeatable chain of cause and effect, validated across industries, geographies, and company sizes. When you dig into the performance of the world’s most successful companies, you find a consistent pattern that any business can emulate.
Leadership Behaviors
Trust starts with leaders. Our research has identified the nine leadership behaviors that consistently build trust and influence how employees experience work every day. These behaviors impact everything—and they are measurable and repeatable.
Employee Experience
Leadership shapes the three most important workplace relationships: trust in leaders, pride in work, and camaraderie with colleagues. These relationships define the employee experience and determine whether employees bring their best ideas, energy, and commitment to work.
Workplace Culture
Over time, those experiences create culture. High-trust cultures encourage collaboration, innovation, agility, belonging, and well-being – not because they’re declared in company values, but because employes experience them consistently.
Business Performance
Finally, culture drives business performance. Organizations with high-trust cultures outperform in profitability, productivity, innovation, retention, customer experience, resilience, and long-term financial performance.
“The financials of our organization are impacted by the good people practices. When we go to borrow funds from our debt providers, being a great place to work really helps.”
Sanjay Sharma – Co-Founder, Aye Finance Limited
