Why Bacardi India Pvt. Ltd. is a Great Place to Work
Bacardi India Private Limited is a Great Place to Work-Certified™ organization. The company has created a Great Place to Work FOR ALL their employees by excelling on the 5 dimensions of a High-Trust, High-Performance Culture™ – Credibility, Respect, Fairness, Pride and Camaraderie. Bacardi India Private Limited is recognized among India's Great Mid-size Workplaces 2022 - Rank 13. Every year, Great Place to Work® identifies India's 50 Great Mid-size Workplaces (with employee strength 100 to 500) through an objective and rigorous workplace culture assessment process.
Bacardi Limited, the largest privately held spirits company in the world, produces and markets internationally recognized spirits and wines. The Bacardi Limited brand portfolio comprises more than 200 brands and labels, including BACARDÍ® rum, GREY GOOSE® vodka, PATRÓN® tequila, DEWAR’S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin, MARTINI® vermouth and sparkling wines, CAZADORES® 100% blue agave tequila, and other leading and emerging brands including WILLIAM LAWSON’S® Scotch whisky, ST-GERMAIN® elderflower liqueur, and ERISTOFF® vodka. Bacardi India uses interesting ways to inspire, develop and engage its people. Employees are referred to as Primos which means cousin and thus brings to the forefront one of its cultural pillars which is family. A sense of inspiration is not just restricted to sharing business success stories. All the employees are equally celebrated by showcasing their professional and personal journey and build a culture of appreciation. Learning and development are led through programs such as Learnfest that uses activities and games to drive learning. A 10-year development plan encourages the employees to take a long term look at their career in Bacardi and plan their profile. Collaboration with employees is built through several innovative programs such as Back to Bar, Cultural Hackathons and Founders Day Gift where ideas and suggestions are given and driven by the employees.
Some of the Best People Prasomctices and Initiatives at Bacardi India Private Limited include -
Walk and Talk:
This competition was launched globally to encourage primos to pay attention to their health and their team's health. Under this, employees had to conduct meetings/calls while walking in the house, or safe society parks. The number of meetings was tracked by global team. This way employees clocked their daily requirement of steps while keeping their work going and focusing on health.
Back to The Bar:
Back to the bar is an annual activity where primos reach out to the customers directly in the bar and interact with them in order to gain insights and understand the market. This way cross-functional collaboration is ensured. Primos post their pictures on their social media account. The primo whose pictures are able to gain maximum engagement on the social media wins all-paid trip to a home distillery.