Business Overview We are a diversified Marketing Communications and Rural Market Enablement Group helping brands build, scale, and sustain demand across India, with a strong focus on emerging, semi-urban, and underserved rural markets. Through integrated capabilities spanning rural BTL marketing, digital-first engagement, experiential marketing, and technology-led distribution, we deliver outcome-driven solutions. Our Group combines deep market insight, execution excellence, and proprietary technology to support leading Indian and global brands across FMCG, Automotive, Agriculture Inputs, Financial Services, Consumer Durables, Healthcare, and Packaged Foods as long-term growth partners.