Annapurna Finance Pvt. Ltd. caters to the clients across the rural patches of the country by providing them finance and works towards providing a sustainable livelihood to them. Apart from group finance, they also provide loans for water and sanitation (Swasth loan), loans to PWD clients (Samarth Loan), dairy loans, consumer durable loans, solar loans, and MSME loans. Annapurna has strong thanking people practices. The organization gives a lot of freedom and resources to try out new things with the freedom to express yourself. The support and facilities extended to employees so that they lead a balanced and healthy life are evidence of the leadership's care for their people. Various celebrations and events contribute to a fun environment. The Management believes in promoting and growing internal employees and suitably sharing rewards be it bonuses, ESOPs, and incentives. Annapurna values employee opinion before starting any philanthropic ventures. Most of the celebrations of the organization are held at a home for mentally challenged groups of women and all the employees participate in those events to share the happiness. 

Some of the Best People Practices and Initiatives at Annapurna Finance Private Limited include - 

Virtual Human Chain: During the lockdown period, Annapurna built a virtual human chain where the HR team connected with the employees & the employees connected with the clients virtually. In this process, a virtual human chain of more than 11 lakh customers & 5000 employees was established. This helped in disseminating the COVID prevention guidelines to the employees & clients.

Financial Literacy Programs: Financial and Digital literacy training is the credit plus activity conducted to improve the awareness level of the customers. To decide the area of conducting the training multiple departments get engaged. After the area identification is done, the training is provided by in-house field trainers, who have extensive experience in a similar kind of training.