Ashima Avrachan

Ashima Avrachan is a writer with extensive experience covering various topics. As a Senior Analyst in the Brand and Marketing team at Great Place To Work® India, Ashima is committed to exploring the intricacies of workplace culture, focusing on the psychological and sociological aspects that shape organizational environments. Through her work, Ashima strives to positively impact the Indian workforce, helping to create a more conducive and fulfilling work environment for all.

Navigating the Talent War: How Employer Branding Gives You an Edge

In today’s fiercely competitive job market, businesses are engaged in the “talent war.” Companies constantly compete to attract and retain top-tier talent, and finding innovative strategies to gain an edge is crucial. One such strategy that has gained significant traction in recent years is employer branding. In this blog post, we’ll explore the concept of Navigating the Talent War: How Employer Branding Gives You an Edge

Empowering the Super Heros of Bajaj Finance Limited: An overview of the remarkable culture of Rewards and Recognition

Bajaj Finance Limited (BFL), a leading NBFC in India, has cultivated an organizational culture that prioritizes and celebrates employee achievements through its outstanding rewards and recognition policies. In the current year, Bajaj Finance was honoured as one of the three laureates by the Great Place To Work®, denoting its consistent recognition for over a decade. Empowering the Super Heros of Bajaj Finance Limited: An overview of the remarkable culture of Rewards and Recognition

Empowering Mid-Size Excellence: Unveiling the Impact of Workplace Ikigai on India’s Leading Organizations 

India’s Great Mid-size Workplaces™ has set a new standard by surpassing other workplaces in various aspects. They maintain a significant 9% gap in fairness, covering areas such as pay, profit-sharing, benefits, and work environment. Additionally, these top-tier workplaces excel in providing work-life balance and actively involving employees in decision-making processes. Let’s learn more about how Empowering Mid-Size Excellence: Unveiling the Impact of Workplace Ikigai on India’s Leading Organizations 

Assessing Soft Skills: A Framework for Identifying Traits that Drive Long-Term Organizational Success

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In today’s dynamic and competitive business landscape, organizational success is not solely determined by technical expertise and hard skills. The significance of soft skills cannot be overstated, as they are the glue that holds an organization together and propels it toward long-term success. Soft skills, such as effective communication, emotional intelligence, adaptability, problem-solving, leadership, teamwork, Assessing Soft Skills: A Framework for Identifying Traits that Drive Long-Term Organizational Success

Beyond the Basics: Assessing Employee Satisfaction in the Physical Workplace Environment

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Companies often prioritize financial performance, marketing strategies, and product development in pursuing business success. However, one essential aspect frequently overlooked is the physical workplace environment. The place where employees spend a significant portion of their waking hours can profoundly impact their well-being, productivity, and overall job satisfaction. In this blog post, we delve into the Beyond the Basics: Assessing Employee Satisfaction in the Physical Workplace Environment

Unlocking the Secrets to Best Workplaces in India: Learnings from Exceptional Companies

In today’s dynamic business landscape, attracting and retaining top talent has become an organization’s paramount goal. The success of any company relies not only on its products or services but also on the collective strength of its employees. Recognizing this, some companies in India have emerged as beacons of excellence, setting the bar high when Unlocking the Secrets to Best Workplaces in India: Learnings from Exceptional Companies

How Blurred Boundaries between Work and personal life Contribute to Employee Burnout

The lines between work and personal life have become increasingly blurred in today’s digital age. Work and personal life were traditionally separate entities with distinct time and space. Individuals would go to their workplaces during designated hours and then return home to engage in personal activities. This clear separation allowed for a balance between work How Blurred Boundaries between Work and personal life Contribute to Employee Burnout

Creating Best Workplaces : Lessons Learned from India’s Best Companies To Work For 2023

Our recent announcement of the top 100 India’s Best Companies To Work For™ allowed us to look into valuable insights into workplace culture and employee satisfaction. With a wealth of data available, we have extracted key insights that shed light on what makes these companies stand out. In this blog, we will delve into these Creating Best Workplaces : Lessons Learned from India’s Best Companies To Work For 2023

Building Stronger Teams: Prioritizing Managers’ Mental Health for Organizational Success

Managers Mental Health

In the relentless realm of the modern workplace, the mental well-being of managers often hides in the shadows. Yet, their state of mind holds the key to team dynamics and performance. Imagine a team led by a struggling manager grappling with their mental health battles. As their resilience wanes, cracks appear in communication, decision-making, and Building Stronger Teams: Prioritizing Managers’ Mental Health for Organizational Success

Understanding the Factors Driving Employee Attrition in the Modern Workplace

Employee Burnout

Employee attrition has become a significant concern in the contemporary work environment. Organizations across various industries are witnessing a growing trend of employees quitting their jobs, which has profound implications for employers and employees. In this blog, we aim to delve deeper into the primary drivers behind employee turnover, shedding light on the factors that Understanding the Factors Driving Employee Attrition in the Modern Workplace